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Shaboozey wins New Artist of 2024 at People’s Choice Country Awards

Vaseline September 27, 2024

Beyoncé Knowles-Carter may not have been in attendance at this year’s People’s Choice Country Awards, but her critically acclaimed project “Cowboy Carter” and its collaborators were recognized at the show.

The second annual People’s Choice Country Awards, held at the Grand Ole Opry House in Nashville and hosted by Shania Twain, recognized the biggest and best that country music had to offer with 18 awards chosen entirely by fans.

This year, Beyoncé became the top nominee at the fan-voted awards with a total of twelve nods. She didn’t take home any prizes; However, some of the other artists featured on “Cowboy Carter” received nominations and won major awards throughout the evening.

Shaboozey, who appears in “Spaghettii” and “Sweet Honey Buckiin’,” took home the awards for new artist and new artist song for his hit “A Bar Song (Tipsy).” And he was sure to thank Beyoncé while accepting his award.

The Nigerian-American singer-songwriter has had a fantastic year since teaming up with the megastar. At this year’s awards ceremony, “‘A Bar Song (Tipsy)” was nominated for Song of 2024 and Men’s Song. He also received nominations for the music video for ‘Let it Burn’, the album for ‘Where I’ve Been, Isn’t Where I’m Going’ and the crossover song for ‘My Fault’ with Noah Cyrus.

“Cowboy Carter” collaborators Brittney Spencer, Tanner Adell, Tiera Kennedy and Reyna Roberts also received nominations for the cover and collaboration song with Beyoncé. The ladies all appear in her song ‘Blackbiird’.

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Miley Cyrus and Beyoncé also received a crossover song nomination for their favorite duet “II Most Wanted.”

Post Malone, who collaborated with Beyoncé on “Levii’s Jeans,” won song of 2024 for his big hit with Morgan Wallen, “I Had Some Help.”

Malone was nominated twice for a music video, for the Wallen duet and for his song “Pour Me A Drink” with Blake Shelton. “I Had Some Help” was also nominated for a crossover song.

As fans know, Beyoncé first announced “Cowboy Carter” during a surprise Super Bowl commercial. Since then, she has broken many records and made history, and it is clear that her moves will have a long-term impact on the country music sphere and the music industry as a whole.

The 16-song project has been a huge catalyst for the recent attention given to Black country artists and the roots of the genre.

Before releasing “Cowboy Carter,” Beyoncé opened up about creating the projects and her struggles within the country music genre.

In a message she wrote: “This album has been over five years in the making. It grew out of an experience I had years ago where I didn’t feel welcome… and it was very clear that wasn’t the case .But that experience made me delve deeper into the history of country music and study our rich musical archive.”

Follow Caché McClay, Beyoncé Knowles-Carter reporter for the USA TODAY Network Instagram, TikTok And X as @cachemcclay.